May 10, 2013 - Saskatoon, SK, Canada - The Board of Directors of Crestline Coach Ltd. is pleased to announce the appointment of Steven Hoffrogge as Chief Executive Officer of Crestline Coach Ltd. effective May 13, 2013. Steven will also be appointed to Crestline’s Board of Directors. Steven comes to Crestline with over 25 years of global industrial manufacturing experience, with a strong background in business and corporate development. Most recently, Steven was Senior Vice President – Business Development for SMTC Manufacturing Corporation, a global provider of product development and advanced manufacturing services, headquartered in Toronto, Ontario. Steven holds a Bachelors of Science degree in Electrical Engineering Technology from Minnesota State University and an MBA from the University of St. Thomas. Steven, along with his wife, Karen and their two children will be relocating to the greater Saskatoon area.
Interim CEO, Jim Doyle, has been appointed to the Board of Directors of Crestline and will support Steven during the transition.
Keith Brown, Chairman of the Board of Crestline Coach Ltd., stated: “We are very pleased to have Steve join Crestline. Steve’s strong customer focused business background in combination with his passion for developing extraordinary leaders and teams within organizations are precisely the skill sets the Board was seeking. Steve and his motivated team at Crestline are looking forward to the opportunity and challenge in taking Crestline to a new level of excellence. I am excited by the opportunity to work with Steve.”
Steven Hoffrogge added: “Crestline is one of North America’s most advanced and innovative manufacturers of custom built ambulances and emergency vehicles and a supplier of special purpose buses. It has developed an enviable reputation of reliability, flexibility and an unparalleled pursuit of customer satisfaction. I am very excited to be working with such a dedicated group of employees, supportive stakeholders and an aligned Board of Directors as we continue to drive operational excellence, grow and diversify our business and execute a strategy which allows us to realize our full potential.”