Southeastern Emergency Equipment names Bill DeMars as Vice President of Sales, Marketing

Geographic expansion among top priorities


 
 

Southeastern Emergency Equipment | | Monday, February 6, 2012


Southeastern Emergency Equipment, a leading supplier of emergency medical equipment, supplies and training, has named Bill DeMars to the newly-created executive position of Vice President of Sales and Marketing. In his new role, DeMars will oversee sales, marketing, business development and electronic commerce for the company.

“Bill is the perfect person to expand our customer-centric service philosophy into geographical areas that do not currently enjoy what our customers have experienced for over three decades,” said Carla Baker, President of Southeastern Emergency. “He has proven his abilities to lead companies profitably through rapid growth and expansion.”

DeMars brings a wealth of executive management and clinical expertise to the implementation of Southeastern’s expansion plans. For the past six years, he has owned and managed Ashmak, Inc., a leading medical consulting firm that has helped numerous companies maximize market penetration and minimize expenses.

DeMars was also Director of Sales, EMS at Tri-anim Health Services. Under his leadership, the division grew from infancy into a nationwide supplier of EMS products and services known for innovative approaches to marketing new products, maximizing manufacturer relationships and using technology to improve efficiency. DeMars has also held management and sales positions at Nonin Medical and Ambu USA Inc. He began his career as a clinician, serving as a respiratory therapist, paramedic and EMT. He holds a BS in International Business from Cardinal Stritch University and is a licensed helicopter pilot.

“As my hiring comes in an era of instability in specialty distribution, I believe the timing is excellent for Southeastern to expand into new geographic areas, in part to fill a competitive vacuum created by the elimination of multiple distributors in our market,” DeMars said. “Additionally, I look forward to enhancing our ongoing commitment to provide manufacturer partners with innovative, win-win strategies that have proven to increase market share and profitability.”

Baker added that DeMars will also play an instrumental role in increasing the number of distribution centers from which Southeastern orders are shipped and investigating adjunct markets into which Southeastern can potentially expand.

About Southeastern Emergency Equipment
Southeastern Emergency Equipment is a leading specialty distributor of EMS equipment, supplies and training, serving over 50 percent of the U.S. population. Founded over three decades ago, Southeastern credits it success to believing that people buy from companies that demonstrate a consistent commitment to quality and service. This makes its people and manufacturer partnerships vitally important. Each Southeastern sales representative has been (or still is) a first responder who brings real-world experience to clinical needs. Customer service solves problems (in addition to taking orders). And while the company represents products from over 475 manufacturers, Southeastern actively seeks and partners with the industry’s best technologies and brands. These manufacturers often think of Southeastern as an extension to their sales team—without the added expense. For more information on Southeastern, please visit their website at www.seequip.com.
 




Connect: Have a thought or feedback about this? Add your comment now
Related Topics: Industry News, Company & People News

What's Your Take? Comment Now ...

Buyer's Guide Featured Companies

Featured Careers & Jobs in EMS

Get JEMS in Your Inbox

 

Fire EMS Blogs


Blogger Browser

Today's Featured Posts

 

EMS Airway Clinic

Mechanical CPR is Producing Resuscitation Results Beyond Expectations

Discover why clinical studies are finding mechanical CPR just as effective as optimally-performed CPR.
More >

Multimedia Thumb

New Technology Helps Missouri Ambulances

Strategic GPS tracking helps in Springfield.
Watch It >


Multimedia Thumb

Profile: Hospital Wing Air Ambulance

Take a look inside this Memphis service.
Watch It >


Multimedia Thumb

New Monitors for Wyoming EMS

Grant helps Torrington EMS get new equipment.
Watch It >


Multimedia Thumb

London Medics Increasingly Attacked

One medic describes her violent confrontation.
Watch It >


Multimedia Thumb

Violence, Arson in Ferguson

Crowds in Ferguson and elsewhere react to decision.
More >


Multimedia Thumb

California Bus Rollover

One killed and dozens injured.
More >


Multimedia Thumb

Buffalo Residents Dig Out and Prepare for Flooding

Flooding expected as heavy snow melts.
More >


Multimedia Thumb

LMA MAD Nasal™

Needle-free intranasal drug delivery.
Watch It >


Multimedia Thumb

The AmbuBus®, Bus Stretcher Conversion Kit - EMS Today 2013

AmbuBus®, Bus Stretcher all-hazards preparedness & response tool
Watch It >


Multimedia Thumb

Braun Ambulances' EZ Door Forward

Helps to create a safer ambulance module.
Watch It >


More Product Videos >