Informed® Publishing Surpasses 100,000 Paid App Downloads - Company & People News - @ JEMS.com


Informed® Publishing Surpasses 100,000 Paid App Downloads

Portland-area Publisher Leads Mobile Medical Apps Markets as a Result of Technological Innovation and Really Listening to Its Customers


 
 


See Informed Publishing, in Product Connect | Monday, November 14, 2011


(PORTLAND, OR: Nov. 11, 2011) —Today, Informed Publishing announced an important milestone in its history. It surpassed 100,000 paid downloads of the mobile app versions of its popular field guides for health care providers and first responders. This important step demonstrates that specialty publishers can successfully make the leap from print to digital.

With Apple iTunes and Google Android Market online app stores teeming with free apps, and many paid apps costing less than a dollar, Informed is successfully selling apps that cost between $6 and $15, thanks to a loyal customer base. Informed customers are encouraged to contribute feedback through social media channels. Direct and open communication with the people who use their products leads to regular updates, to new products, and to higher levels of customer satisfaction.
“One of the advantages of digital media is that it allows us to rapidly incorporate customer ideas on how to make our products better,” said Informed president Michael Coffin.“We rely on user feedback and shared experiences in our updates and revisions, and update our apps frequently to ensure that our users have the latest critical information at their fingertips.”
“We believe this is why our mobile apps garner high ratings from users all over the world,” Coffin said, “and it's why our medical apps are among the top-selling apps in their category on both iTunes and Android. What we learn from our customers enables us to expand our business to serve other content categories and display technologies.”
 
ABOUT INFORMED PUBLISHING
For over 25 years, Informed® field guides have been the leading choice of emergency first responders and public health professionals. Now a multi-national medical publisher offering portable print and digital reference materials and tools, Informed products are carried and used by more than one million public safety and health professionals every day. Informed® guides are available on iPhone/ iPad/ iPod, the Android Marketplace, the Amazon Appstore for Android, Nook Color, Cisco Cius and as print editions.



Connect: Have a thought or feedback about this? Add your comment now
Related Topics: Company & People News, Industry News

What's Your Take? Comment Now ...

Buyer's Guide Featured Companies

Featured Careers & Jobs in EMS

FEBRUARY 25-28, 2015

Baltimore Convention Center
Baltimore, Maryland USA
THE SHOW IS OPEN!

THURSDAY SNOW FLURRIES


 

 

 

 

Get JEMS in Your Inbox

 

Fire EMS Blogs


Blogger Browser

Today's Featured Posts

 

EMS Airway Clinic

Innovation & Advancement

This is the seventh year of the EMS 10 Innovators in EMS program, jointly sponsored by Physio-Control and JEMS.
More >

Multimedia Thumb

Wesleyan Students Hospitalized for Overdose

11 students transported to local hospitals.
Watch It >


Multimedia Thumb

Denver Medic's Family Says Job Stress Contributed to Suicide

Veteran of over 25 years took her own life after a call.
Watch It >


Multimedia Thumb

Denver First Responders Join to Remember Paramedic

Veteran medic took her own life after fatal accident.
Watch It >


Multimedia Thumb

Florida Hospital Fire

Fire halts construction project at Tampa cancer center.
More >


Multimedia Thumb

22nd Anniversary of WTC Bombing

Remembering the first terror attack.
More >


Multimedia Thumb

The AmbuBus®, Bus Stretcher Conversion Kit - EMS Today 2013

AmbuBus®, Bus Stretcher all-hazards preparedness & response tool
Watch It >


Multimedia Thumb

VividTrac offered by Vivid Medical - EMS Today 2013

VividTrac, affordable high performance video intubation device.
Watch It >


Multimedia Thumb

Field Bridge Xpress ePCR on iPad, Android, Kindle Fire

Sneak peek of customizable run forms & more.
Watch It >


Multimedia Thumb

LMA MAD Nasal™

Needle-free intranasal drug delivery.
Watch It >


More Product Videos >